DOGGY 911 The Emergency Response Program · The MacKay Way

WHAT DOGGY 911 IS

Doggy 911 is The MacKay Way’s emergency tier — a priority, in-home response for the moments that cannot wait. A bite. A dog who has frightened the whole household. A safety situation rising faster than anyone can hold alone. When that call comes, Christine MacKay and Ali, her own steady dog, are at the family’s door within 24 hours.

This is the work Christine was built for: walking into the height of a crisis, reading the dog in minutes, steadying the home, and handing the family back a sense of control the same day.

THE RESPONSE

Doggy 911 is a priority, in-home response within 24 hours of the call. Christine arrives for a full one-hour emergency assessment — she reads the dog, names what is driving the behaviour, and sets the immediate safety framework that holds the dog, the family, and everyone nearby. Ali comes too, the living proof of where this dog is headed. The Doggy 911 Emergency Assessment is $395.

ON SITE — THE METHOD

Every Doggy 911 follows the same arc, and that arc is teachable. The work begins with nothing: Christine gives the dog’s antics no attention at all, because attention is currency, and spending it on chaos only funds more of it. As the dog meets her calm, the dog settles, and the first calm earns the first reward. Next comes the slip lead, offered alongside a treat and accepted willingly. Then the walk, with Ali alongside, out into the open where a neighbourhood can watch a feared dog move easy and calm on the slip lead.

The return home carries its own lesson. Christine reads the tell — the instant the dog’s body begins to load toward a reaction — she crosses it with a quiet shoulder check that sets the dog back into calm before the old pattern can fire. Through all of it, the human learns to lead: to recognize the breeds tell, to redirect early, to walk before feeding, the natural order a powerful dog settles into with relief.

We train the human, and transition the dog right in front of your eyes in your home.

THE CASE THAT NAMED IT — TONY

Tony came in as a Doggy 911. A neighbour had walked onto the property carrying his small dog in his arms, and to Tony — a powerful dog reading anxiety from its owner, a small dog lifted high and carried toward him read as a challenge at his door. A warning to stop went unheeded three times. A hand needed the emergency room, and a family’s deepest fear arrived in their own front yard.

The next day, Christine was there with Ali. No attention to the antics, the fears and worries of the owner, ignoring the dogs anxiety, she let him settle, added the slip lead, and then the walk, with Ali on one side of her and Tony on the other, past every watching neighbour, and the calm re-entry where she showed the family Tony’s tell and how to cross it before it could ever become aggression again. Within a single visit, the household had its dog back.

When the neighbour kept returning, Christine chose witness over lawyers. Once Tony was steady, she invited the man to watch, and taught him the lesson no one ever had — a small dog held high over a dog on the ground reads as dominance, and the dog answers in kind. Set the little ones down, and dogs greet the way dogs always have. Calm restored, for everyone.

AFTER THE EMERGENCY — THE PATH ONWARD

A Doggy 911 steadies the crisis. The lasting change grows from the work that follows. Most families move from the emergency assessment into the Foundation Four — four in-home sessions; turning the first shift into a pattern the family can hold — and from there into the full Rehabilitation Program, the deeper re-patterning with a written plan, progress tracking, and a home safety framework. The emergency becomes the beginning of a relationship, and the dog a neighbourhood once feared, becomes the dog who walks the street in peace.

PRICING AT A GLANCE

SERVICE

WHAT IT IS INVESTMENT

Doggy 911

Emergency assessment, priority in-home within 24 hours‍ ‍ $395

The Foundation Four

in-home sessions complete the Foundation Four

$595

Rehabilitation Program

The deeper re-patterning work
Six additional sessions add to the Pack Leadership and Transitioning the Dog work, that
Christine and Ali are famous for.

$895

Doggy 911 exists for one reason.

When a family is under water with their dog, someone answers — and answers fast.
Christine and Ali are that answer.
778-215-776

The MacKay Way  ·  Christine MacKay  ·  www.themackayway.ca  ·  Kelowna, BC